Actor Mahesh Babu’s AMB Cinemas is set to bring IMAX technology to Hyderabad, marking a significant development for moviegoers in the city and strengthening the premium cinema experience in southern India.
According to reports, AMB Cinemas, the luxury multiplex venture backed by Mahesh Babu, will install an IMAX screen at its Hyderabad property. The move comes as IMAX continues to expand its footprint across India, where demand for premium large-format cinema experiences has been rising steadily.
The new IMAX auditorium is expected to be operational ahead of the release of Mahesh Babu’s upcoming film, Varanasi, which is scheduled to hit theatres in 2027. Industry observers believe the timing could help position the film as one of the major large-format releases in the country.
AMB Cinemas, located in Hyderabad, has established itself as one of India’s most popular premium multiplex destinations since its launch. Known for its advanced projection systems, luxury seating and high-end viewing experience, the multiplex has attracted movie enthusiasts from across the region. The addition of IMAX is expected to further enhance its reputation as a leading cinema destination.
IMAX theatres offer larger screens, enhanced image quality, immersive sound systems and specialised projection technology designed to deliver a more engaging viewing experience. The format has gained popularity globally, particularly for big-budget action, science-fiction and visually driven films.
The expansion is also part of IMAX’s broader strategy to increase its presence in India. The company has been adding new locations in major cities as filmmakers increasingly adopt IMAX-certified cameras and production techniques. Industry analysts view India as one of the fastest-growing markets for premium theatrical exhibition.
The development is expected to benefit both moviegoers and filmmakers by providing access to world-class exhibition technology. For Hyderabad, which has emerged as one of India’s largest cinema markets, the arrival of an IMAX screen at AMB Cinemas represents another milestone in the city’s evolving entertainment landscape.
Also Read: Myanmar reassures India on security
